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Meta ad sizes

Meta Feed Ad Size: 1080 x 1080 Pixels

Use 1080 x 1080 pixels for the Meta feed ad canvas. Includes aspect ratio, crop notes, source confidence, and downloadable guide files.

Last checked: 2026-05-03

Source confidence: Official Last checked: 2026-05-03 Source: Meta for Business: Facebook and Instagram Reels ads Specs may change; verify before final campaign upload. Found a spec change? Send correction.

How we calculate this

Methodology and source handling

We check official platform documentation first and label practical production targets when no exact public spec exists.

Quick answer

Copy-ready answer

Use 1080 x 1080 px for Meta feed ad. The aspect ratio is 1:1. Reviewed against official source.

Resize tool

Resize image to Meta feed ad

Upload an image, use the preset target, choose a crop mode, and export JPG, PNG, or WebP without leaving your browser.

Your image stays in your browser.

Upload an image to preview the source.
Before
Resize locally to preview the export.
After

Safe area

Design inside the crop-safe area

Keep text, logo, product, and CTA away from the outer crop edge; square feed previews are forgiving but still resize on mobile.

Meta Feed Ad guide showing the 1080 x 1080 canvas, edge crop risk, and safe center placement.

Dimensions and specs

Recommended pixels 1080 x 1080 px
Aspect ratio 1:1
Formats JPG or PNG for still image creative; video formats depend on placement
Source confidence Reviewed against official source

Formula

How to calculate this size

Target canvas1,080 x 1,080 px

Export at the recommended pixel canvas before upload or handoff.

Aspect ratio1:1

Reduce width and height by their greatest common divisor.

Resize rulematch the target ratio before export

Use fit for no crop, fill or center crop for exact coverage, or pad when borders are acceptable.

Desktop and mobile

How this image displays

Use the upload size as the source canvas, then keep important content inside the safest visible area.

ItemDesktopMobileText/logo placement
Upload size Build and export a 1080 x 1080 px canvas. Use the same upload size; platform display can crop or scale by device. Keep important content inside the guide safe area.
Crop behavior Desktop may show more surrounding canvas. Mobile can crop or overlay UI near the edges. Keep text, logo, product, and CTA away from the outer crop edge; square feed previews are forgiving but still resize on mobile.

Export checklist

Before you upload

1080 x 1080 px

Export the final canvas at the recommended pixel dimensions.

sRGB

Use sRGB for predictable web and app color.

JPG or PNG for still image creative; video formats depend on placement

Use a supported upload format for the placement.

Check after upload

Preview the result on desktop and mobile before publishing.

Common mistakes

Avoid these image problems

Wrong aspect ratio

A mismatched canvas can be cropped, padded, or resized in the platform UI.

Text too close to the edge

Interface overlays and responsive crops can hide edge text or logos.

Tiny source image

Upscaling a small file to the target size makes the upload look soft.

Templates

Download a Template

Use the template as a visible guide for the full canvas, crop risk, and safest placement area.

Meta Feed Ad Size: 1080 x 1080 Pixels preview guide
1080 x 1080 px guide with edge-risk and safe-area zones.

Platform notes

Requirements and crop behavior

Recommended1080 x 1080 px
MinimumNo separate minimum listed; use the recommended canvas
FormatsJPG or PNG for still image creative; video formats depend on placement
Max file sizeCheck current Meta Ads Manager upload limits for your account and creative type.

Keep text, logo, product, and CTA away from the outer crop edge; square feed previews are forgiving but still resize on mobile.

Square 1:1 feed creative is a safe default. Instagram may keep photos at 1080 px width when the ratio is supported and crop unsupported ratios.

Resize with this preset

Checklist

Export workflow

StepCheck
Set the canvas Create the file at 1080 x 1080 px before placing text or product details.
Keep color predictable Export in sRGB for web and app previews.
Preview the crop Check the upload on mobile and desktop because previews can crop differently.
Reuse safely Use the compare tool before adapting this artwork to a different aspect ratio.

Specs

Quick Feed Ad specs

SettingRecommended value
Canvas 1080 x 1080 px
Aspect ratio 1:1
Formats JPG or PNG for still image creative; video formats depend on placement
Source confidence Reviewed against official source

Safe area

Design and crop guidance

Keep text, logo, product, and CTA away from the outer crop edge; square feed previews are forgiving but still resize on mobile.

Square 1:1 feed creative is a safe default. Instagram may keep photos at 1080 px width when the ratio is supported and crop unsupported ratios.

Related platform sizes and tools

Related platform sizes and tools

FAQ

Common questions

What size is Meta feed ad?

Use 1080 x 1080 pixels for Meta feed ad.

What aspect ratio should I use?

The aspect ratio is 1:1. Build the canvas at that ratio before upload.

Is this an official size?

Reviewed against official source. PixelMeasures shows the source basis and last checked date on the page.

Source

Official source

Instagram Help says photos are kept up to 1080 px wide when the aspect ratio is supported. PixelMeasures uses 1080 x 1080 px as the square feed ad production target.

Last checked: 2026-05-03