comparison
Instagram Post vs Story Size
Use Instagram post size for feed and carousel graphics. Use Instagram Story size for full-screen vertical creative that must avoid top and bottom app UI.
Last checked: 2026-05-03
How we calculate this
Methodology and source handling
We compare dimensions, aspect ratio, area difference, and crop risk so the page answers which size fits the job.
Quick answer
Copy-ready answer
Use Instagram post size for feed and carousel graphics. Use Instagram Story size for full-screen vertical creative that must avoid top and bottom app UI.
Dimensions and specs
| Instagram Post | 1080 x 1350 px; 4:5 | |
|---|---|---|
| Instagram Story | 1080 x 1920 px; 9:16 |
Formula
How to calculate this size
Convert physical size to inches, then multiply each side by the target PPI.
Match the target aspect ratio before exporting to avoid unexpected crop or padding.
Add bleed to both sides of each dimension before calculating the final canvas.
Tools
Resize workflow
Open both source pages before exporting. If the aspect ratios differ, rebuild text and safe-area placement instead of only scaling the same artwork.
Decision
Which one should you use?
Use Instagram post size for feed and carousel graphics. Use Instagram Story size for full-screen vertical creative that must avoid top and bottom app UI.
Compare
Dimensions and crop
| Asset | Size | Best use |
|---|---|---|
| Instagram Post | 1080 x 1350 px; 4:5 | Use when the destination is Instagram Post. |
| Instagram Story | 1080 x 1920 px; 9:16 | Use when the destination is Instagram Story. |
Related
Related pages and tools
Same branch
Nearby pages
References
Sources and references
Dimensions come from PixelMeasures reference entries and listed source documentation. Area, aspect-ratio, and crop implications are calculated editorial guidance.
-
Instagram Help: Image resolution of photos you share
Official Instagram photo upload guidance for width and supported aspect ratios.
-
Instagram Help: Reel size and aspect ratios
Official Instagram guidance for reel ratios, minimum resolution, and cover photo ratio.
Last checked: 2026-05-03